Privacy policy

Last updated: August 14, 2026

1. ABOUT THIS PRIVACY POLICY

This Privacy Policy explains how Auralyn Global Limited, trading as PUSUN TENNIS ("PUSUN TENNIS", "we", "us" or "our"), collects, uses, discloses and protects personal information when you visit https://pusuntennis.com, create an account, place an order, contact us, request support, subscribe to communications or otherwise use our products and services (collectively, the "Services").

Auralyn Global Limited is the controller of the personal information described in this Policy, except where another organization is identified as a separate controller. Our store is hosted by Shopify, which also processes certain personal information as described below.

2. PERSONAL INFORMATION WE COLLECT

Depending on how you interact with the Services, we may collect the following categories of personal information:

• Contact information: name, billing address, shipping address, email address and telephone number.
• Account information: account credentials, saved addresses, preferences and account activity.
• Order and transaction information: products viewed or purchased, order number, payment status, discounts, returns, refunds, warranty claims and delivery information.
• Payment information: payment method, billing details and transaction identifiers. Full card details are processed by Shopify and authorized payment providers and are not stored by us.
• Customer service information: messages, call or chat details, product serial numbers, diagnostic information, and photographs or videos you provide for installation, repair, return or warranty support.
• Device and usage information: IP address, browser type, device identifiers, operating system, cookie identifiers, general location, pages viewed, referring pages and interactions with the website.
• Marketing information: subscription status, communication preferences, campaign engagement and advertising interactions.
• Reviews and user content: reviews, ratings, comments, photographs, videos or social media content you choose to submit.
• Business customer information: company name, role, tax or purchasing information and other professional contact details.
• Fraud and security information: risk indicators, authentication information and information used to prevent fraud, abuse or unauthorized transactions.

3. HOW WE COLLECT PERSONAL INFORMATION

We collect personal information:

• directly from you when you browse, order, register, subscribe, review a product or contact us;
• automatically through cookies, pixels, server logs and similar technologies;
• from Shopify, payment providers, fraud-prevention providers, carriers, warehouses, service centers and other providers involved in your transaction;
• from advertising, analytics, social media and referral partners, where permitted by law; and
• from publicly available sources or business partners when you interact with us in a professional capacity.

4. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

• provide the website, create and manage accounts, process payments and fulfill orders;
• arrange delivery, customs clearance, returns, refunds, repairs, replacement parts and warranty support;
• communicate about orders, service notices, product safety, support requests and policy changes;
• personalize the website, remember preferences and improve products, services and customer experience;
• send marketing communications where you have consented or where otherwise permitted by law;
• measure advertising and show relevant advertising, subject to your consent and opt-out rights;
• detect, investigate and prevent fraud, security incidents, misuse and illegal activity;
• comply with tax, accounting, customs, product safety, consumer protection and other legal obligations;
• establish, exercise or defend legal claims; and
• complete a corporate transaction, such as a merger, financing, restructuring or sale of assets.

Photographs and videos submitted for technical support are used for diagnosis, repair, return or warranty handling. We will not use support materials in public marketing or social media without obtaining separate permission from you.

5. LEGAL BASES FOR PROCESSING

Where the laws of the European Economic Area, the United Kingdom, Switzerland or another jurisdiction require a legal basis, we process personal information on one or more of the following bases:

• Contract: to take steps at your request, process an order and provide purchased products or services.
• Legal obligation: to comply with tax, accounting, customs, product safety and other applicable laws.
• Legitimate interests: to operate and secure our business, prevent fraud, improve our Services, provide customer support and understand business performance, where those interests are not overridden by your rights.
• Consent: for non-essential cookies, certain marketing communications, targeted advertising or other processing where consent is required. You may withdraw consent at any time.
• Legal claims and vital interests: where processing is necessary to protect a person or establish, exercise or defend legal rights.

6. SHOPIFY AND SHOPIFY NETWORK INTELLIGENCE

Our online store is hosted by Shopify. Shopify processes personal information when you visit the store, create an account, use Shop or Shop Pay, or make a purchase. Shopify may process information in countries other than your own and may act as our service provider or as a separate controller for certain consumer services.

If Shopify Network Intelligence is enabled for our store, Shopify may use information from your interactions with our store, Shopify and other merchants to provide enhanced services, including fraud prevention, analytics, personalization and advertising features. Your cookie consent and data-sharing opt-out choices are applied where required.

For more information, please review the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

7. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers use cookies, pixels, local storage and similar technologies to operate the website, remember preferences, understand website performance, prevent fraud and support marketing and advertising.

These technologies may include:

• Strictly necessary technologies required for checkout, security, account access and basic website functions;
• Preference technologies that remember language, region, currency and other choices;
• Analytics technologies that help us understand visits and improve the website; and
• Advertising technologies used to measure campaigns and provide interest-based advertising.

Where required, non-essential technologies are used only after you provide consent. You can manage available choices through our cookie banner or browser settings. Blocking some technologies may affect website functionality.

8. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to the following recipients for the purposes described in this Policy:

• Shopify and Shopify-affiliated consumer services;
• payment processors, banks and fraud-prevention providers;
• carriers, customs brokers, fulfillment warehouses and logistics providers;
• PUSUN product manufacturers, authorized service centers, technicians and replacement-parts providers where needed to provide support;
• website hosting, cloud storage, email, customer service, analytics, review, advertising and information-security providers;
• professional advisers, including accountants, auditors, insurers and legal advisers;
• government authorities, regulators, courts or law-enforcement bodies where required by law or necessary to protect rights and safety; and
• a buyer, investor or successor in connection with a merger, reorganization, financing or transfer of all or part of our business.

We require service providers to handle personal information only for authorized purposes and with appropriate protections, subject to applicable law.

9. TARGETED ADVERTISING AND DATA-SHARING CHOICES

We do not sell personal information for money. However, disclosures of device information, cookie identifiers or online activity to advertising and analytics partners may be considered a "sale", "sharing" or use for targeted advertising under certain United States state privacy laws.

Depending on where you live, you may opt out through our Your Privacy Choices page. Where required, we also process recognized browser-based opt-out signals, such as Global Privacy Control, for the browser and device sending the signal.

10. MARKETING COMMUNICATIONS

You may unsubscribe from promotional emails by using the unsubscribe link in the message or by contacting us. You may still receive non-promotional communications about orders, warranty support, product safety or your account.

If you communicate with us through a social media or messaging platform, such as WhatsApp, that platform processes information under its own privacy policy.

11. INTERNATIONAL DATA TRANSFERS

We operate internationally and may process or disclose personal information in Hong Kong, mainland China, the United States, the European Economic Area, the United Kingdom and other locations where Shopify, our warehouses, carriers, manufacturers, service centers or other providers operate.

Where required, we use recognized safeguards for international transfers, such as contractual protections, adequacy decisions or other lawful transfer mechanisms. These countries may have privacy laws that differ from those in your country.

12. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including to maintain accounts, fulfill orders, provide warranty and after-sales support, comply with tax and accounting requirements, prevent fraud and resolve disputes.

Retention periods vary according to the type of information, the product warranty period, our relationship with you and applicable legal requirements. When information is no longer required, we take reasonable steps to delete, anonymize or securely isolate it.

13. DATA SECURITY

We use reasonable administrative, technical and organizational safeguards designed to protect personal information. No security measure or internet transmission is completely secure, and we cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of account credentials. Please contact us promptly if you believe your account or personal information has been compromised.

14. AUTOMATED PROCESSING

We and our providers may use automated tools to identify fraud, payment risk, account abuse or security threats. These indicators may result in an order being reviewed, delayed or declined. Where applicable law provides a right to request human review or contest a significant automated decision, you may contact us using the details below.

15. YOUR PRIVACY RIGHTS

Depending on your location and subject to legal exceptions, you may have the right to:

• request access to personal information we hold about you;
• request correction of inaccurate or incomplete information;
• request deletion of personal information;
• request restriction of or object to certain processing;
• receive certain information in a portable format;
• withdraw consent where processing is based on consent;
• opt out of targeted advertising, sale or sharing as defined by applicable law;
• appeal a decision concerning a privacy request where applicable; and
• complain to a privacy or data-protection authority.

To exercise a right, email support@pusuntennis.com and describe your request. We may need to verify your identity before responding. An authorized agent may submit a request where permitted by law, but we may require proof of authorization and verification of the consumer's identity.

We will not unlawfully discriminate against you for exercising a privacy right. If we cannot fulfill a request, we will explain the reason where required.

16. ADDITIONAL INFORMATION FOR EEA, UK AND SWISS USERS

You may object to processing based on legitimate interests and may withdraw consent at any time. You also have the right to lodge a complaint with the data-protection authority in the country where you live or work, or where you believe an infringement occurred.

We encourage you to contact us first so that we can address your concern. The rights available to you are determined by applicable law and may be subject to exceptions.

17. ADDITIONAL INFORMATION FOR UNITED STATES RESIDENTS

Depending on your state, you may have rights to know, access, correct or delete personal information, obtain a portable copy, and opt out of targeted advertising, sale or sharing. The categories of information collected, sources, business purposes and recipients are described in Sections 2 through 9 of this Policy.

You can exercise applicable opt-out rights through Your Privacy Choices or by contacting us. We do not knowingly use or disclose sensitive personal information for purposes that require a separate right to limit under applicable United States state privacy laws.

18. CHILDREN'S PRIVACY

The Services are not directed to children under 13, or a higher minimum age where required by local law. We do not knowingly collect personal information from children below the applicable age. If you believe a child has provided personal information, please contact us so that we can review and delete it where appropriate.

19. THIRD-PARTY WEBSITES AND SERVICES

The Services may contain links to websites, apps or platforms operated by third parties. Their privacy practices are governed by their own policies, and we are not responsible for those independent practices. Please review their policies before providing personal information.

20. CHANGES TO THIS PRIVACY POLICY

We may update this Policy to reflect changes to our practices, technology, legal obligations or business operations. We will post the updated version on this page and change the "Last updated" date. Where required by law, we will provide additional notice or obtain consent.

21. CONTACT US

For privacy questions or requests, contact:

Auralyn Global Limited
Trading as: PUSUN TENNIS
Company Registration No.: 80408636
Business Registration Certificate No.: 80408636-000-05-26-2
Registered address: Room 704, 7/F, Tower A, New Mandarin Plaza, 14 Science Museum Road, Tsim Sha Tsui, Hong Kong
Email: support@pusuntennis.com
Customer Service / WhatsApp: +86 136 9094 8689
Website: https://pusuntennis.com